Monday, May 25, 2009

Illusion Ads

In this Ad, Illusion used as main concept

What is illusion?
An illusion is a distortion of the senses, revealing how the brain normally organizes and interprets sensory stimulation. While illusions distort reality, they are generally shared by most people.
Why use in ads?
create shocking, interest, attract, making curiosity.

eg: Illusion as a man in the form of Typo


1 comment:

  1. Muy interesante la publicidad del abrazo tipográfico :)

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