Subhiksha is India's largest retail chain -- or some would prefer to say, "it was”. Over the past few months, the network of neighbourhood discount shops has been coming apart at the seams. Most of the outlets are now closed. The company -- Subhiksha Trading Services -- has been unable to pay salaries and statutory dues for the past few months. With the unpaid security agency staff also not reporting for work, many of the stores have been vandalised.According to R Subramanian who is founder and managing director of Subhiksha,"The properties have become vulnerable targets", "disgruntled vendors, employees, anti-social elements taking advantage of the situation, and even owners of the real estate" rented by the retail chain."
Great art direction.In this caseAsli means original(software-asli=Original software). The concept works well considering the target market. This isn't an ad for Photoshop. It's an ad for an online store that just happens to sell Photoshop along with other software.The art direction reflects the url. Target of the ad is that people are able to remember the ad when the name of the website is mentioned.The name has an "ASLI" n reflecting it using REAListic stuffs.The art direction is excellent and also it memorable, the name software asli it will always remembered when you will talk about original softwares.so its very target oriented. Click this image to look in large view This is done byAdvertising Agency: Bates141 Creative Director: Hendra Lesmono Art Directors: Irawandhani Kamarga, Andreas Junus Copywriter: Darrick Subrata Photographer: Anton IsmaelPublished: August 2008
These are few images of work behind this ad. Empty_color Palatte Preparing Color Palatte Preparing Rulers for Work area
the city tunes in to 91.9 fmfriendskolkata's most favourite
These are most famous places in kolkata. Using music symbols, the beautiful constructions shows how kolkata people loves 91.9 fm Click on each image to preview in large mode Victoria palace
These are designed by Ogilvy & Mather, Mumbai, India. Art director Sumanto Chattopadhyay. The concept behind these ads -if you don't donate your eyes at the time of death, you are literally letting them 'die' with you. So you are killing your eyes as you don't let them live on.
Click on each image to preview in large size via (adsofthworld)
These are simply marvelous ads! These beautiful ornaments made up of gold along with white gems (i.e., sparkling teeth). Here, Teeth symbolised sparkling diamonds or any other valuable gems. How they look like? via(adsoftheworld)
This Organization working for human rights and also protecting human rights worldwide. AI focuses on the release of prisoners of conscience, fair and prompt trials for all political prisoners.
Idea behind these ads was very nice to show as prisoners. These ads having copy test as follows... "In over 50 countries, human rights defenders are deprived of their freedom of action."
spanish clementines are nature's sweet These are second version of "Spanish Oranges - Foods from Spain" click here to view first version of spanish oranges.
These ads shows that good idea with nicce execution. It directly indicates how Act TV fights on bigger challenges. These ads done by Indian ad agencyMcCann Erickson, Bangalore and published in the month of August 2009 Click each image to preview in bigger size
These are v simple and strong concept for weight loss ads with copy text "Check out our Slimmers Specials at usn.co.za". These ads done by Volcano Advertising, Johannesburg, South Africaand Published in February 2009
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Ultimate Sports Nutrition: 20% off Ultimate Sports Nutrition: 15% off
These Ambient media for Orbit Gum With Juicy Fruity Filling were designed by GITAM/BBDO, Israel which were released in July 2009. Idea behind these ads was nice but work was not looking really. It looks fake and makes no sense. Eatables needs more careful to do advertise the product.
What you people says? Plz click each image to preview in bigger.
MP3 Player - Hear Every Detail is headline. In these ads, we can see universal musical instruments and cultural symbols as forms of Music notes, suggesting every small detail of unique music enjoy through Nokia MP3 Player. Semiquaver Music Note OctaveMusic Note OctaveMusic Note Quaver Music Note
Creative Sony PSP ads delivers what the PSP can do in small doses. Created by advertising agency Euro RSCG Buenos Aires. Click on each image to view larger resolution.
These are Cadbury Bournville Chocolatesads available with 3 Nuts created byOgilvy & Mather Advertising, Mumbai, India. Copy is too long to read. But its meaningful to these ads. To preview in large view click each image...
Creative Director: Abhijit Avasthi, Manoj Shetty, Siddhartha Dutta Art Director: Sreejith Kodoth, Siddhartha Dutta Copywriter: Manoj Shetty Illustrator: Master Blasters Published: January 2009 This chocolate available with Raisin & Nut and heading follows asThe food of the Gods and other top management. Copy as follows.... "The cocoa plant’s botanical name, Theobroma Cacao literally means 'food of the gods.' And when this cocoa turns to Bournville, the divine connotations go up significantly. Perhaps why the science of making Bournville comes second only to the art of eating it. You never gobble up a Bournville, you take your time to gaze at it lovingly. You break it like it were bad news - gently. Listen to the 'snap' but don't wonder why, one day you'll know. Get lost in the aroma even before the thought of eating crosses your mind. Lastly, ask yourself 'Have I earned it?' If the answer is yes, welcome. Welcome to the good life." This ad havingheading asAfter the Achievement.Before the Glory.Available with Rich Cocoa Copy as follows.... Men have moved mountains to reach for the stars since time immemorial. Maybe because it is believed that a bar of Bournville can be truly enjoyed only from dizzy heights. Because the science of making Bournville comes second only to the art of eating it. You never gobble up a Bournville, you take time out to gaze at it lovingly. You break it like it were bad news - gently. Hear the 'snap' but don't ask why, one day you'll know. Get lost in the aroma even before the thought of eating crosses your mind. Lastly, ask yourself 'Have I earned it?' If the answer is yes, welcome. Welcome to the good life. You don't buy a Bournville, you earn it. This ad havingheading as Booker,OSCARS, NOBEL, BOURNVILLE...Hope you get the Drift.Available with Hazelnut. Copy as follows.... It has been alleged that some people achieve greatness only to treat themselves to a Bournville Little knowing that this is when the really hard part begins. Because the science of making Bournville comes second only to the art of eating it. You never gobble up a Bournville, you take time out to gaze at it lovingly. You break it like it were bad news - gently. Hear the 'snap' but don't ask why, one day you'll know. Get lost in the aroma even before the thought of eating crosses your mind. Lastly, ask yourself 'Have I earned it?' If the answer is yes, welcome. Welcome to the good life.
Advertising Agency: Saatchi & Saatchi, Guangzhou, China Chief Creative Officers: Edmund Choe, Andy Greenaway Executive Creative Director: Ng Fan Creative Directors: Au Kin Cheong, Wendy Chan Copywriter: Arthur Tsang Advertiser's Supervisors: Kevin Crociata, Suzanne Watson, Mark Christenson Account Supervisors: Ann Jingco, Pully Chau Art Directors: Ng Fan, Wendy Chan, Wang Zong Liang, Huang Yan Jun Photographer: Gao Shi Yuan Retouching: Guo Jin Xing, James Chan
